Find the Best Tooth Whitening For Your Patients As the global leader in tooth whitening, the Opalescence™ whitening family has become beloved and trusted by patients and clinicians alike. With multiple Townie Choice, Reality's Choice, Dental Product Shopper awards, and more, we've got the laurels to prove it.1

A Fluoride Varnish with Benefits That Last Dentists treat patients who complain about sensitive teeth every day, and (as diligently as people may try to avoid them) sugary drinks and candy have become ubiquitous! Given these realities, it's no wonder that fluoride treatments have become so popular. But, before you begin fluoride treatments how should you determine what to use? Is fluoride toothpaste or mouthwash sufficient? Should you use a fluoride varnish? How should you choose which fluoride varnish to use and why? The answers might surprise you.

Tooth Sensitivity During Whitening Treatments Many dental patients experience tooth sensitivity but don't know how to manage it. Some patients experience sensitivity to hot temperatures, while others experience sensitivity to cold. Many patients experience sensitivity after a filling and a few for what may feel like no reason at all!

Despite the challenge some dentists find in getting their patients excited about regular six-month cleanings, most clinicians can find a patient of almost any age that's enthusiastic and interested in a whiter, brighter smile! With that in mind, what better way to attract new patients—and subsequently, increase practice profits—than by implementing a turn-key teeth whitening sample program sure to get results? Ultradent had this strategy in mind when creating the newest packaging for its award-winning, disposable, convenient teeth whitening system—Opalescence Go™ whitening. The innovators behind the industry-leading Opalescence™ Whitening Systems prioritized the point of view of busy patients and clinicians when they designed Opalescence Go whitening's new look and feel—especially when it comes to sampling.

In this month's dental practice management series, we discuss dentistry, profits, and ethics. Distrust is running rampant in today's world. Distrust of the government, journalists, the pharmaceutical industry, sports referees, etc. And now distrust for doctors, dentists, and other medical care providers is all too commonplace—and in some cases, it's merited and valid. We had the opportunity to sit down with Dr. Dan Fischer, founder and CEO of Ultradent Products, Inc. and a practicing dentist, to discuss dentistry ethics and running a profitable practice. We talked about his beliefs and philosophies regarding patient care, trust, and how to gauge if you're really doing what's best for the patient. Here are a few of his personal credos, in his words.